Successfully producing an event depends on having a plan for every detail. You’ve booked the facility, you’ve hired the entertainment, and your tickets are now on sale. But have you thought about what kind of passes that you’re going to issue to your VIPs? If you haven’t, you should! Event passes are an effective way to identify attendees, assign credentials, and maintain security. And, since everyone is carrying the event’s brand, it’s important to insist on quality. The good news is that high quality passes are more affordable than you might think.